Following its peak position at #1 on the iTunes, Google Play and Amazon R&B charts, Jagged Edge’s eighth studio album “JE Heartbreak II” is now the #1 R&B album in the country.
“Jagged Edge is one of the longest standing R&B groups in the business with a history of consistency when it comes to delivering hit records,” says Larry Mestel, CEO of Primary Wave. “I am pleased to be a part of this success for the group and to celebrate this moment with my friends and colleagues Jermaine Dupri ofSo So Def and Michael Mauldin of Mauldin Brand Agency.”
In the weeks leading up to the release, the veteran group embarked on an extensive marketing and publicity campaign which included exclusive features on Spotify, Shazam and “Pandora Premieres,” where the album garnered over 700,000 streams – the second highest premiere since the program’s inception.
Jagged Edge will visit the nationally syndicated Steve Harvey Morning Show on Friday November 7th at 8:30am to discuss “JE Heartbreak II” with Mr. Harvey and his 7 million listeners.
“This initial response to ‘JE Heartbreak II’ confirms my belief that people really do want true R&B,” says So So Def CEO Jermaine Dupri. “I look forward to continue showing the industry that this kind of music is wanted in today’s marketplace.”
JE Heartbreak II is a joint venture between So So Def and Hard Case Records (a label owned by group members Brandon and Brian Casey) and is distributed by Primary Wave BMG Artists Services. The album is available at retail stores and digital outlets all across the country and can be purchased online here
ABOUT JAGGED EDGE:
With over 8 million records sold across 7 studio albums (5 of them gold or multi-platinum), Jagged Edge is one of the most successful R&B groups in music. For nearly two decades, J.E. has issued numerous Top 10 singles under So So Def, including “Let’s Get Married,” “He Can’t Love You,” “Promise,” “Where the Party At” and “Walked Outta Heaven.” The group has won three Billboard Awards, two Soul Train Awards, a Lifetime Achievement Award from the World Music & Dance Awards and has earned various Grammy, BET, and American Music Award nominations. Performing since 1996, Jagged Edge has remained together as a unit and is one of the longest-lasting platinum-selling music groups with original members Brandon & Brian Casey, Kyle Norman and Richard Wingo.