Performance Review of Netflix, Prime Video, Etc. In The US (Q4)
SVOD market shares in Q4 2021Apple TV+ had a strong Q4, adding +1% from Q3, and finished the year with an all-time high of 5%. HBO Max had the most growth, adding 2% in Q4, closing the gap to Hulu and Disney+. Paramount+ also gained 1%, and the growing competition led the market leader Netflix […]