Subscribe Now for Email Updates

Home Blog Beautiful Textures Unveils Game-Changing Product at 2014 Upfront

Beautiful Textures Unveils Game-Changing Product at 2014 Upfront



The stage at ARENA was set for a historical announcement
The stage at ARENA was set for a historical announcement

(NEW YORK) – December 18, 2013 – Monday night, Strength of Nature, LLC hosted their 2014 Upfront for the Beautiful Textures Naturally Straight Texture Manageability System™ atARENA in NYC along with the 135th Street Agency’s Holiday Party. Special guests included Monami Entertainment’s Mona Scott-Young, beauty expert Tia Williams, Tina Davis of Phase Too Management, Atlantic Records’ Joi Pitts, Atlantic Records recording artist Justine Skye, Shaheem Reid, Michaela Angela Davis (BET), Breeze (BET), Jacquie Lee (Jacquie Lee International), Ariane Davis (“Love & Hip Hop Atlanta”), Sharon Carpenter (Revolt TV), Meena Charaipotra (VH1), and numerous beauty and hair bloggers. Angela Yee (Power 105 FM/VH1’s “The Gossip Game”) and tv personality/designer Angela Simmons took the stage to co-host the Upfront, which featured an announcement by Strength of Nature’s Global Marketing DirectorCharlene Dance of the Reversible™ Straightening Texture Manageability™ System – a revolutionary product that allows women with natural hair to go from curly/kinky to straight and back without harsh chemicals. The Upfront included a hair show of four models who had all used the product the day before; five free hair makeovers were given away as well. The Upfront closed with a hot performance by Atlantic Records recording artist Sevyn Streeter, who performed her hit songs “I Like It” and “It Won’t Stop.”

For information on the Texture Manageability™ System, visit

Photos by Stephen Knight, Patrick Neree

Charlene Dance and Sevyn Streeter (left); Sway Calloway, Sevyn Streeter, Angela Yee (right)


Beauty expert Tia Williams (left); Angela gets the audience ready for the presentation (right) 

A packed house! (left); Charlene Dance reveals the details of the Texture Manageability System (right) 



Angela Yee and Angela Simmons start the hair show (left); Model Shaila can’t keep her hands out of her touchably soft hair thanks to the Texture Manageability System she tried the day before (right) 
Demi Grace’s newly straightened locks are shiny and healthy (left); Tierra is working that topknot! (center); Brooke’s hair is bouncy, flouncy and full of fun! (right)

Sevyn rocked the house! A first class act.

 A few minutes into the performance and Sevyn had the crowd eating out of the palm of her hand 

Beautiful Textures product was in full display (left); Charlene Dance, Angela Yee, Sevyn, Shante Bacon and Saptosa Foster (right)

 Mona Scott-Young (left), Angela Yee (center) and Ms. Drama (right) can’t wait to try the Texture Manageability System        
Sharon Carpenter (left) and a lovely party-goer (right) couldn’t leave without their TMS kit

Amanda Seales (left) and Liris Crosse (right)   

Charlene Dance and Michaela Angela Davis (left); Kela Walker, Kenecia Lashae, and Nicole Newsum (right)  

Meena Charaipotra and Johnny Nunez grab a gift bag on their way out (left); a guest is all smiles after receiving her Beautiful Textures swag (center); another happy attendee gets a chance to try the TMS kit before it hits shelves (right)  
Dotted Line (Orange)


Charlene Dance with vlogger Taren Guy at LW Salon in NYC

(NEW YORK) – On December 15, 2013, Strength of Nature created an intimate in-salon experience for a select group of bloggers and influencers to experience Beautiful Textures’ Naturally Straight Texture Manageability System at the chic LW Salon located in midtown Manhattan. Guests were invited to experience the product, which was administered by Texture Manageability Master Stylist Pamela Hogan and celebrity stylist Felicia Leatherwood. Attendees included

  • Adrienne Moore- Hype Hair
  • Carmen Blakely- Lipstick Fashion Mascara (blogger)
  • Christen Rochon- Divas and Dorks
  • Geneva Thomas- Blood, Sweat and Heels
  • Janel Martinez- Ain’t I Latina/Black Enterprise
  • Melissa Chanel- Melissa (blogger)
  • Paula Renfroe- Juicy Magazine
  • Shavonne Reel- RED PR
  • Taren Guy- Natural Hair Vlogger
  • Tola Lawal- BET
  • Ty Alexander- Talking Texture/Hello Beautiful
 Model Demi Grace is loving her sleek new style

Blogger Carmen Blakely’s natural kinky locks were straightened with the TMS kit

Model Brooke’s new ‘do has body and shine

Model Tierra is thrilled with her touchably soft tresses

Model Shaila used TMS to straighten her thick curls

Texture Manageability System Master Stylist Pamela Hogan put the finishing touches on Shaila’s ‘do (left); The next day, Shaila reverted back to her natural curls which never looked better!
Leona Wilson, owner LW Salon, celebrity stylist Felicia Leatherwood and TMS Master Stylist Pamela Hogan





Twitter: @LovinMyTextures
IG: @LovinMyTextures
Facebook: Beautiful Textures

Enter your email address:

Delivered by FeedBurner